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Trophies & Fan Engagement
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Relevant Content
- Records Melt @ IMS - 1909
- AAA Addresses 1909 IMS Fatalities
- IMS "Spin" on Track Quality - 1909
- Indianapolis Police Corral Potential Pickpockets - 1909
- IMS Auto Race Entries - 1909
- National Dominates Lexington - 1909
- Indy Hotel Capacity - 1909
- Early IMS Entries, August 1909 Races
- Grim Irony - 1909
- Dates for First IMS Auto Races Set
- Jackson Banned - 1909
- Racing's Safety Issues - 1909
- Photographer's Perspective
- National "Forty" Ad - 1909
- Tire Wars 1909
- August 1909 Weather
- Jackson Automobile Co. Protest
- Marmon Rejoices
- Bourque's Wedding Plans
- National On Stock Cars & Racing
- Claude Kellum
- Henry Tapking, Injured Fan
- Speed Lust & Disaster
- Lured to Death
- Death & Confusion at IMS
- Three Lives Pay the Price
- Necks, Records Broken
- Auto Section Cover - August 1909
- Romance & Racing
- Final Day Schedule
- Pilots Confront Death
- August 1909 Event Schedule
- 1909 Speed Records
- Manufacturers Advertise Their Success
- Aitken Mystery
- Stickney & Oldfield
- Overland Advertorial
- IMS Second Day Schedule & Results
- More Speedway Hype
- Oldfield Sets IMS Track Record
- Cliff Literall Injured, IMS Practice
- IMS Practice, Day 2
- The City Backs the Speedway
- Rule Makers Convene in Indy - 1909
- Procedures for Protest @ IMS
- Directions to IMS - 1909
- Danger Draws Crowds to IMS
- Chalmers, IMS Facilities, Road Race Costs
- Entries & Officials IMS 1909
- IMS Schedule, August 19-21 1909
- Driver Compensation
- Stoddard-Dayton Banquet for Clemens
- America's Brooklands
- National Enters First IMS Races
- Lytle Enters IMS Opening Race Meet
- Lozier to IMS
- Chicago Caravan to the Speedway
- Buick With 15 @ IMS
- IMS vs. Brooklands
- European Marques Enter @ IMS
- Early Entries for First IMS Races
- Gladiators & Adoring Boys
- Speedway: Paradigm Shift
- Big Plans for First IMS Auto Races - 1909
- POV at IMS: 1909
- When Speedway History Began
- The Death of Cliff Literall
- Indianapolis Advertisements - 1909
- Jackson Co. & Wheeler-Schebler Cup
- First Day of Racing, Bourque's Death
- Communities Rally Around IMS
- More Aftermath Articles
- Lt. Governor Seeks to Outlaw Racing
- Jackson Company Sues the Speedway
- Coroner Blackwell's Assessment
- Sensational Coverage of Final Day
- The Morning of the Final Day
- First Day of IMS Auto Racing
- The First Race Day Morning
- Betty Blythe - First Woman to Lap IMS
- Ready to Race at Indy
- Practice Runs - August 15, 1909
- Practice Runs
- Fisher Testifies Under Oath
- Strang Wins G&J Trophy
- Opening Day, Gold-Plated Auto
- Wheeler-Schebler Trophy Withheld
- Entries and Program
- A Ride with Louis Chevrolet at Indy
- Barney Oldfield Indianapolis
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Featured Article
Image of The Week
The two attachments here contain articles that are more artifacts from a special Sunday edition of the Indianapolis Star that touted the excitement of the upcoming first automobile races at the new Indianapolis Motor Speedway. The date was August 15, 1909.
Attachment IMStrophies091509 contains a very interesting piece on the support manufacturers gave the Speedway on their initial races, specifically the donation of trophies. Among these were:
- The Wheeler-Schebler Trophy which was reported elsewhere to be valued at $10,000, designed by Tiffany and roughly seven feet tall. It still exists today and is on display the Indianapolis Motor Speedway Hall of Fame Museum. This trophy was offered as the prize for the last and biggest race of the weekend.
- Overland Automobile Company donated one of their model No. 38 Roadsters with a special twist - the car was gold plated. This was the prize for the driver that set the fastest time for a mile run.
- The Prest-O-Lite Trophy, donated by the company of the same name, was for the feature race of the first day of racing. It was described as containing 2,000 ounces of coin silver with a "melting value" of $1,000 and offered a "manufacturer's certificate" for redemption at the same price. This trophy was further described as weighing almost 150 pounds of "troy silver" costing $1,500.
- The G&J Tire Company is listed as donating a shield award valued at $1,000 for one of the longer races.
- The National Motor Vehicle Company is also mentioned as ready to donate a $500 trophy but the event is not mentioned and it is unclear this award was ever actually presented.
- The article provides no details but mentions that the Speedway was prepared to present medals to the top performers in each of the events. There is a photo with caption of the medal I believe they are referring to elsewhere on First Super Speedway.
The article also mentions an early example of fan engagement. Suggestion boxes were positioned around the track to solicit ideas for superior customer experiences. These same boxes were also used to collect predictions for speeds and race winners with prizes for those making the best guesses.
Attachment RemyBrassard091509 contains an article that discusses a unique award aimed at drivers that was created by the the Remy Electric Company. The award came in the form of the Remy Brassard, an armband in the shape of a shield made of silver. A supplement to the award was a $75 weekly "salary" to the winning driver which would continue until the next planned contest for the prize when he would have to defend his title to enjoy the continuance of the salary.
Remy Electric was the brainchild of Anderson, Indiana millionaire Frank Remy. It was best known for its magneto products. Among the expected contenders for the award were Barney Oldfield (Benz); Len Zengel (Chadwick); Sewall Crocker (Peerless); J. Walter Christie (Christie); Lewis Strang (Buick) as well as Eddie Hearne and Ralph DePalma, both in Fiats.
Attachment | Size |
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IMStrophies091509.pdf | 560.6 KB |
RemyBrassard091509.pdf | 952.07 KB |