Entries for IMS Auto Show Events - 1910

This article, titled, "Speedway Events Today," first appeared in the March 31, 1910 Indianapolis Star. This was the morning of the Indianapolis Auto Show's presentation of testing and agility events for manufacturers appearing at the Indianapolis Motor Speedway. These events were odd by today's standards but were designed to illustrate the ease of handling cars offered and the comfortable riding qualities expecially in light of road conditions of the day.
 
The most significant information in the article is the entry list of the cars ready for action at the Brickyard. The list as it they the morning of the event is as follows:
 

• Willis-Holcomb Company, Packard
• Frank Fox, Pope Hartford
• M.L. Conley, Austin
• Reliable Auto Company, EMF
• McFarland Six Sales Company, McFarland
• Hearsey-Willis Company, White
• Empire Motor Car Company, Empire
• Henderson Motor Sales Company, Cole
• Nordyke & Marmon Company, Marmon
• Co-Auto Company (probably entered a Jackson)
• Morton Place Garage
• Miss Katrina Fertig
• Fisher Auto Company, Maxwell (and probably Stoddard-Dayton)
• Theodore Dissiette
• Delaware Garage
• State Auto Company

 
The Event Chairman for the Speedway contests was John W. Hayden.